Our Leadership Team
We’re dedicated to being much more than a franchise company. We are the navigator of what comes next for seniors and adults with disabilities. Our mission has always been to improve the quality of life for those we serve. That means it’s always about the people we serve, and our dedicated local owners and their professional teams work tirelessly to care for clients. Though we make sure our franchises live and breathe our mission every day, we recognize that it starts with our corporate team. These are the people who work behind the scenes to bring you and your loved ones the highest caliber of in‑home care.

Rodney Richards
Rodney Richards is a highly experienced Human Capital Management professional with extensive service in the healthcare and information technology industries. Rod has served as a strategic, valued add business partner to a myriad of executive and senior management teams, enabling their organization’s growth by leading the design and implementation of highly effective people programs. He is experienced in a variety of human resources disciplines to include talent acquisition and talent management, HR information systems, employee engagement, total rewards and compensation, and the HR business partner model. Additionally, Rod’s in- depth expertise in successfully leading best in class talent strategies and process improvement initiatives have delivered considerable value to his plethora of customers. He remains a leading expert in all facets of staffing, talent acquisition, employee retention, and strategic workforce planning. With his knowledge and abilities, Rod has been able to provide his clients significant returns on investments, astounding cost reduction, and the ability to significantly surpass their staffing objectives. His impeccable abilities to provide optimal customer service and go above and beyond for clients cannot be overemphasized. In addition to his expertise, experience and remarkable core values, Rod possesses a Masters of Business Administration degree from Miami University of Ohio in Oxford, OH.